Three continues the Christmas celebrations with new initiatives. Giorgio Chiellini and Madalina Ghenea are the testimonials of a new promotional campaign that sees the possibility of receiving a ‘Mi Smart Band 4’, Buying a smartphone Xiaomi sold by the operator: a proposal that strengthens the brand's positioning as a leader in technological choices and as a reference point for innovative solutions, in which the quality of services is combined with the best devices.

In this spot, Giorgio and Madalina walk in the city center and, with their Xiaomi smartphone, take pictures of the streets decorated with Christmas lights and the people they meet. With each click, as if by magic, a luminous trail makes the new ‘Mi Smart Band 4’ appear on the wrist of passers-by.

The new spot 3 is scheduled, in the 30 and 15 second formats, on the major national TV networks and a video campaign on the Web is also planned.

We remember that smartphones Xiaomi Redmi 8, Mi Note 10 and Redmi Note 8T they can be purchased, with zero advance, with the special offer "ALL-IN Power Xmas Edition’, Which, at the monthly cost of 11.99 euros, includes minutes, unlimited text messages and 100 Giga browsing with‘ Giga Bank ’.

The promotion 'TOP Smartphone’Offers zero advance iPhone XR, Samsung Galaxy S10 or HUAWEI P30 Pro, in combination with one of the offers ‘ALL-INOf 3. To also have the Kasko protection included and the possibility to change smartphone without costs, you can choose the solution "FREEThat, at Christmas, is available discounted at € 3.99 more per month, instead of € 5.99.

The brand 3 offers the best of technology also for mobile surfing. The new WebCube.4G +, an even faster Wi-Fi router to connect up to 20 devices at the same time, is included with zero advance with the ‘solution3Cube XL'.