Society – 12/01/2020
For the Italian version of the list, acknowledgments also to Roberto Bolle, Francesco Motta, Paolo Stella and Matteo Marzotto.
At the Tenoha space in Milan, the sixth edition of “GQ Best Dressed Men“To celebrate men who in their respective fields – fashion, music, entertainment, art, design, sport, entrepreneurship and finance – represent elegance at 360 °. Invasion of social media with the hashtag # GQBDM20 and many celebrities awarded for aesthetic elegance and the ability to express oneself through a look.
The modern gentleman is also someone who engages in social issues. “Elegance is a fragile idea, which GQ is committed to defending vigorously by connecting with 3 million people every month. Transferring the values of a more inclusive and cultured masculinity »he said Giovanni Audiffredi, Director of GQ Italia.
These are the 30 men that the editorial staff named GQ Best Dressed Men:
Fabrizio Buonamassa Stigliani
Leonardo Maria Del Vecchio
They attended the evening, with Dj Set of Nicola Zucchi, numerous representatives from the world of fashion, entertainment, entrepreneurship and the rapper as guest of honor G-Eazy, protagonist of one of the two covers of the January issue of GQ.
During the event GQ also launched a new logo and a new format: GQ Club; that from 2020 will mark the style events related to male passions aimed at the public and created by GQ with the involvement of the community of gentlemen that revolves around the brand.
The party was organized thanks to the support of some partners who, as well as GQ, recognize in style and elegance two of the representative values of their DNA.
Some exceptional guests arrived at the party on board Alfa Romeo Giulia, characterized by the balance of shapes and harmony of surfaces, and Alfa Romeo Stelvio a union of style and sportiness.
“Elegance is an attitude” is the motto Longines that since 1999 tells the value of elegance, in every form of expression. Also this year GQ Italia and Longines have decided to dedicate a special mention to a great Italian talent that embodies the true concept of elegance: it is the étoile Roberto Bolle, protagonist of the January cover of the monthly Condé Nast Italia.
The guests of the evening had the extraordinary opportunity to be portrayed by the artist Francesco Abrigrano, who for the occasion used the Surface Studio 2: the powerful all-in-one desktop computer by Microsoft, with an innovative and elegant design. During the event, Microsoft offered the opportunity to also discover the new Surface Laptop 3, Surface Pro 7 and Surface Pro X models.
For the occasion, the elegance of GQ was linked to that of BOSS BOTTLED: a fragrance synonymous with aspiration, realization and success. Winner of over 100 awards worldwide, for twenty years this iconic and timeless perfume has inspired men to achieve their ideal of success. The guests of the event were able to discover its intensity and peculiarity: BOSS BOTTLED in fact reflects the different facets of the wearer and gives everyone everything they need to offer the best version of themselves, every day, at any time .
Belvedere Vodka, which represents over 600 years of savoir-faire and tradition, is a consolidated partner of GQ and of the fashion week parties. Also this year he decided to accompany the evening of the GQ Best Dressed Men 2020, designing for the occasion a signature cocktail dedicated to elegance: The Belvedere Dandy: Belvedere Vodka, Rosolio with bergamot, Vermouth Dry, lemon zest and green olive .
Veuve Clicquot, the historic maison de champagne made famous in the world thanks to Madame Clicquot: a bold, determined and far-sighted woman who became one of the first female entrepreneurs of the modern era. The guests tasted Veuve Clicquot Rosé, invented by Madame Clicquot in 1818.
Venini, the prestigious Murano artistic glass factory that has created precious masterpieces since 1921, has created for this
a special occasion was the prize given to the 30 Best Dressed Men, a hand-crafted blown glass Balloton vase.
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